This is our final idea for our magazine advertisement. We have take ideas from across all four of our initial ideas in order to create an effective magazine advertisement. The band name is featured in the middle of the page in order to draw immediate attention to it. This helps the audience understand the meaning of the poster, who the song is by and helps to promote the band to people who have not heard of them before. Above the band name is the song name. This is written in big, bold, black wiring in order to stand out against the white background and be easy to read. It is shaped around an image of a lemon. The lemon is a reference to the song title. Underneath the band name is a silhouette of the band members. This creates a sense of mystery within the audience as to what they could be wearing in the music video or whether it is even the band members. It also creates a good contrast between the black of the silhouette and the white background making the poster stand out to audience members. At the bottom of the page there is a section with the information in. The release date is written in big writing to stand out against the yellow background and be seen clearly. On the left hand side the record label website is shown and on the right hand side, the band website is shown. This is useful as it means the audience can access more information about the release of the music or any other information they may want to know.
This is our final idea for our digipak. We took inspiration from all 4 of our initial ideas and picked the things we liked and thought worked best to apply to our final idea. We chose to make the song name the album name, this is a common theme in the indie genre and many bands use the name of the main song as the album title. For Example, the first song on the album Babel by Mumford and Sons is also called Babel.
Front Cover - The top of our front cover features the band name/logo. This is a vital piece of information to have on the digipak as it allows the band to get the credit for their work but also allows the audience to know who they are listening to. Underneath the title is the name of the song. We chose to write the name of the song in images instead of words to create a more visual and exciting digipak. The 'P' is coloured in pink and stands for the 'Pink' part of the title. The lemon stands for the 'Lemon' part of the word 'Lemonade' of the title and the green plus symbol represents aid, this stands for the 'ade' part of the word 'Lemonade' in the title. Underneath this, there is a cartoon image of the band members. This idea allows the band to be featured on the album in a fun and creative way as well as creating a sense of brand identity.
Side Panel - The side panel is pretty minimalistic. It uses a darker pink than the front cover which is used to represent the word pink from the title of the song. The text is written in large, blood writing so that it stands out and can be read clearly. This is important as CD's are often stacked in a way so that only the side panel can be seen, so it must be easy to tell the song from just the side panel. The images of the lemons on either end of this panel acts as a visual for the title of the song 'Pink Lemonade'.
Back Cover - We again used ideas from both initial idea number 3 and 4 to create an effective back cover. The background colour is the same colour pink as the front cover. This not only create continuity between the digipak but also acts as a representation of the word pink in the song title. At the top of the page the title is displayed in the form of images as shown on the front. Underneath this the band website and record label website are featured. This means that the audience can easily access more information about either of these. Lastly, the back of the cartoon band members as shown. This again creates continuity between the digipak and is a fun and creative idea.
This is our first initial idea for our magazine advertisement. The band name/logo is featured at the top in big black writing. This allows it to be clearly seen and audiences are more likely to notice it and remember it. The title of the song is featured in the middle of the page as it means more attention is drawn to it. The song name is written in bold, black writing so that it stands out clearly against the white background making it catch people's eye and read it. The lemons and strawberries surrounding the title are a reference to the song title. The lemon being the the Lemon part of Lemonade and the strawberry is associated with the colour Pink as it is often used to make pink lemonade pink. The border around the edge of the page creates a retro feel which is a common convention of the indie genre. At the bottom of the page there is a release date. This is written in black text which stands out against the yellow making it clear and easy to read. Along either side of the bottom of the page is the band website and the record label website. This allows the audience to be able to find out more information about either of these.
2)
This is our second initial idea for our magazine advertisement. The main colour of this poster is pink, this is a reference to the title of the song. The band name is featured at the top of the poster so that audiences can immediately associate the poster with the band. Images are used to spell out the title of the song making it more exciting and more likely to stick in peoples minds. It also uses the same images as on the digipak which makes it easy for audiences to recognise when they go to buy the album. The P stands for Pink, the lemon stands for the lemon part of the word Lemonade and the green plus sign stands for aid being the 'ade' part of the word Lemonade. Underneath this is a silhouette of the band members. This makes a connection between the band members and the audience and creates a sense of mystery. At the bottom of the page is the release date of the new song. This not only informs the audience about when the song is released but creates excitement within the fanbase. In the bottom corners of the page there is the band website and the record label website, this allows the audience to be able to find out more information about the release of the music of other things to do with either the band or the record label.
3)
This is our third idea for our initial ideas of the magazine advertisement. This time we decided to put the band name/logo further down the page in order to draw attention to the song name. The song name is written around the image of a lemon. The lemon is associated with the song title helping to create a link between the text and the visuals. The song name is written in bold, black writing which helps it to stand out against the white background. The border around the edge helps to create a retro feel often associated with the indie genre. The colour of it is pink which is also a reference to the song title. At the bottom of the page there is the release date which allows the audience to know when to expect the song. This creates excitement and anticipation within the fanbase. In the bottom corners of the page there is the band website and the record label website. These are useful as they allow the audience to research the band and record label as much as they want.
4)
This is our fourth and final initial idea for our magazine advertisement. The band name/logo is featured at the top creating a sense of brand identity and allowing the audience to easily know who the poster belongs to. The giant image of the lemon refers to the name of the song 'Pink Lemonade'. The name of the song is written inside the lemon in big, black and bold text. This allows it to easily stand out on the yellow background and be clearly read. The background is pink referring to the 'Pink' of the song title 'Pink Lemonade'. The bottom of the page is where the information about the release date can be found. At the top of this bottom section the band website and record label website are shown. This allows the audience to look up the band and record label and find out more information about each of them.
This was our first of our initial ideas. The front cover is mainly pink in colour, this is to reflect the name of the song in a visual way. The band name/logo is at the top of the cover so that it is easily recognisable. The name of the song is written in big text so that it is clear and easy to read. The images on the front are a glass of pink lemonade and two lemons. These images are associated with the title of the song making a clear connection for the audience to pick up on and remember. The side panel is simple as it is only a small space. The name of the song is written in bold text with a cartoon wombat at the end, this relates to the band name and allows the audience to associate the song with the band from just the side panel. The back cover uses the same colours as the front and side panel. This creates continuity between the whole digipak, but also makes it recognisable from behind as well as from the front. The name of the band and album name is also feature on the back, this means that it can be recognised from the back if it is put on a shelf the wrong way. There is a track list to show the audience what comes first on the CD. The small images of the strawberries are associated with the name of the album as pink lemonade is often coloured and flavoured by strawberries. Lastly, the band website and record label website are featured on the back cover. This means the audience can find out more information about either the band or the record label if they want to.
2)
This was our second of our initial ideas. The front cover of this also has a pink background referring to the title of the song. The big lemon is also in reference to the song title. The band name/logo and song name are inside the lemon. Having the band name on the front helps to maintain brand identity. The strawberries are also associated with the title as strawberries are often used for colouring and flavouring pink lemonade. The side panel features the song name in bold writing in order to stand out. The small images on the side panel are again used as a link to the song title. The back cover uses the same pink as the front as its main background, the same pink as the side panel down the sides and a yellow background for the track list. These colours all work well together making it aesthetically pleasing and it also ties in with the song title. The band name/logo and song name also feature at the top of the back panel. This helps the cover to be recognised from both sides. The small images are used to create a visual for the title. Lastly, the band website and record label website are featured down either side of the back cover. This means the audience can find out more information about either the band or the record label if they want to.
3)
This was our third of our initial ideas. The front cover of this also has a pink background referring to the title of the song. The band name/logo is featured at the top, the black colour stands out against the pink making it easy to read and helping to maintain brand identity. The title is represented by images associated with each part of the word. The P is coloured in pink to represent the word 'Pink'. The lemon represents the first part of the word 'Lemonade' and the green cross is associated with aid and represents the 'ade' part of the word 'Lemonade'. The side panel features the song name in bold writing in order to stand out. The small images either side of the song name are used to create a link to the song title. The back cover uses the same pink as the front as its main background colour. The track list background colour is yellow referring to the colour of the lemons. The same images used on the front to spell out the title are used at the bottom of the back cover. This makes it easy to tell from behind what the album is. The band name/logo are also featured on the back cover at the top allowing the audience to immediately identify the album. Lastly, the band and record label websites are featured on the back cover so that the audience can easily access more information about either of them.
4)
This was our fourth and final idea of our initial ideas. The front cover features the same pink background as the other three which is a reference to the name of the song. The band name/logo is featured at the top of the panel with the title underneath it. This makes the album easily recognisable and maintains brand identity. The small lemons to the side of the band name and song name create a link between the song and the visuals making it easy to remember. The main artwork of the front cover is a cartoon of the three band members. It creates a sense of identity about the album digipak and makes it easy to associate the album with the band. Each band member is holding an item that relates to the song title. The side panel uses a yellow background which makes the black of the text stand out and easy to read. The song title is written across the side panel as most CD's are stacked with only the side panel showing. The strawberries are refereeing to the colour of pink lemonade as they are used to create the pink colour as well as adding some flavour. The back cover also features the band name/ logo and song title. It is designed the same as the front to create a sense of continuity. The main image on the back cover is the backs of the cartoon band members.
